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AI-enhanced SaaS onboarding — B2B team collaboration
4 lanes 5 steps 13 elements
LANE / STEP
01Initial contact
02Sign up
03Activation
04Adoption
05Health check
CustomerActions
Admin receives invite to trial the SaaS product
Signs up with work email and accepts T&Cs
Invites first 3 teammates & runs first workflow
SaaS Web / App UITouchpoints
Landing page with 'Start free trial' CTA
Sign-up form with role detection
Role-based guided product tour
CS team gets high-value account alert
Line of interaction
AI ServicesAI Capability
Tags account by industry & team size
Personalizes tour from product signals
AI lead scoring & prioritisation
Line of visibility
Backstage SystemsData & gov
User DB write — account created
Marketing automation sends welcome email
Reviews AI scoring logic quarterly

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